COVER STORY

FACTS

·                    The global share of Indian herbal products is less than 2 % of the global market.

·                    Despite the fact that India, the wisdom of Herbal knowledge, not only has a rich bio-diversity but also have traditional knowledge based on therapeutic efficacy of a large number of medicinal plants.

·                    The global herbal market is more than US$ 70 Billion which is growing 7-12 % annually and likely to become US$ 5 Trillion by the year 2050.

EXPLANATIONS

1.                  Herbs are colleted and cultivated from forest, mountains and rural sectors providing jobs to almost about 80% of citizens of India including skilled & unskilled workers resulting growth in agriculture GDP.

2.                  Science & Technology–Research and development bring new formula, properties techniques, formulations & products thus develop patent & scientific results creating job opportunities for scientific and other manpower.

3.                  New formula, formulation and product results in Industrial processing and Industrialization which creates job opportunities and employment to various class of people including technical, Skilled, semi skilled & unskilled resulting growth in Industrial GDP.

4.                  Products need to be safe, pure, effective and standardized for qualities for basic need of consumer, to compete in market and achieve excellence. This further provides job for scientist, skilled & semi skilled people.

5.                  Proper logistic/ transportation & timely safe delivery of finished goods, herbs and raw material within the country and abroad brings prompt services and further beauty in the brand establishment and goodwill of company and country, ultimately add to excellence. This further offer job opportunity to logistic sector persons including unskilled, semi skilled & skilled people.

6.                  The proper education, coordinated management, marketing, regulatory, rules & policies are required to fulfill the needs and remove the barriers thus offering common platform judicious base & working business environment to compete in global market & meet the challenges to achieve global excellence.

CONCLUSION

When the Indian herbal products acquire the global excellence in qualities, will compete in global market and capture the bigger share of global herbal market. This will result in job generation, employment, self employment, among the sector of skilled, semiskilled and un-skilled people of our country living in rural, suburb, urban, forest and mountain areas, almost covering 80% of Indian population. Thus bringing over all development of our Nation resulting the prosperity in true sense to the dream of Rashtra Bapu-Mahatama Gandhi.      

Vachaspati Tripathi              

Organizing Secretary